All posts by joelvemuri
A Deep Dive into Product Media
In today’s digital age, software is the cornerstone of business productivity, media creation, and even our daily lives. The success of a product often lies in the balance between usability (UI) and user experience (UX). Whether you’re a designer, developer, or product owner, understanding how to critique a product’s UI/UX is essential in creating software…
Measuring UX KPIs
1.1. Task success rate The task success rate (TSR) measures the number of correctly executed tasks and is used very frequently. If a task has a clearly defined endpoint &– for example, filling out a form or buying a product – you can measure the TSR. However, you need to be clear about what goals…
Everything about Atomic Design
Efficient designs and simplification of complexities are the main reasons for the advancements in a particular discipline. Be it the complex design of a skyscraper or the manufacturing of a massive ship, simplicity is what we call advancement. Every sector has been working on ways to solve their constraints which directly has resulted in the…
Role of UX in business growth and profitability.
The two most important indicators of a successful business are its growth and profitability. And, one simply cannot deny that both of these factors are customer-centric. Hence, without catering to a customer and ensuring that his experience of the entire transaction is top-notch satisfactory is the way to go. In this blog, we will learn…
Let’s Peep in the Future of UI Design
When it comes to computing, the User Interface, known as UI, has played an incredible role over the past few decades. It was the introduction of Operating Systems such as Microsoft and Macintosh that paved the way for this entity. With the launch of mobile OS such as Android and iOS, the role of UI…
The Principles of Design Psychology
Wikipedia defines User Experience as “A person’s emotions and attitudes about using a particular product, system or service.” On the other hand, Nielsen Norman Group defines it as “User experience encompasses all aspects of the end-users interaction with the company, its services, and its products.” User Experience, also known as UX can be defined in umpteen ways. However,…